We had always stocked the main recovery beverages: Fitaid, Musashi, Gorilla, Ghost, Red Bull etc. It's a great way to have an extra revenue stream but i always found it was aimed towards a certain clientele more so than others.
Some of these drinks can be a bit intimidating to my every day clientele - they are the ones who actually look at the back of the cans and read the ingredients! Most have high sugar content, names of ingredients they have no idea what they are and very intense marketing.
Since stocking BOOCH'D ive been able to cater towards all clientele: my athletes (who actually prefer it over our other drinks) and my every day mums and pops who want something that will help with their recovery, is refreshing but still natural. My figures speak for themselves!
What i also love about booch'd drinks is that you can use after-pay to purchase their products, which means i'm not outlaying alot of money to buy stock. By the time i have to pay my last after-pay payment i'm already out of stock and need to purchase more, haha!
*Sales data taken from square - note the couple of months our POS was on another system